Uniform Standard

Uniform Standard, Lifetime Collective’s second menswear line, recently debuted their Spring / Summer 2013 collection video, ‘Treachery on the Edge.’ Shot in Tofino, BC the 6 minute video is directed and produced by one half of the Lifetime Collective design duo, Reid Stewart. The collection is a youthful self-expression about living life and getting lost in it. It is through free thinking and a never ending museum of plant life in which the video was inspired.

Uniform Standard by Lifetime | Spring/Summer 2013 | Treachery On The Edge from Lifetime Collective on Vimeo.

Uniform Standard by Lifetime | “Treachery On The Edge” for Spring/Summer 2013
Directed by: Simon Redekop & Reid Stewart “Reidlekop Productions
Captain/ Executive Producer: Reid Stewart
Music by: Thee Oh Sees “Carrion Crawler” off their 2011 “Carrion Crawler/The Dream” album


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